Consultancy & Strategy
How our experience, creativity andknowledge can help grow your business.
Contact us to start your growth strategy today
We understand that the road in business is not always straight to get from A to B.
It can feel more like a roller coaster, or a rocket. Or actually, like you’re stuck in quicksand - every pivot you try, you sink deeper.
We have seen and experienced the power of applied
strategy in both small business and large, to reveal what is along that mysterious dotted line between A and B. Now, we want to share it with you!
Although strategy shapes everything that we do; we have available for you a range of services and workshops that can help you understand your unique offering, your intended customer and help shape your business offering.
What do you get out of a strategy session with Icon?
A plan, a strategy forward and your unique value proposition.
• Strategy Plan
• Unique Value Proposition
• Roadmap To Achieve Goals
• Unique Value Proposition
• Roadmap To Achieve Goals
"Our marketing workshops are designed to get to the very heart of this question and your business."
01. Create a Strategy Plan
What if the problem stopping your growth is not in marketing, but in your supply chain? Or your sales pipeline? You will receive a plan that highlights your core avenues of success and recommendations of where best to focus.
02. Unique Value Proposition
A unique value proposition allows you to understand the true value of your business so you can price accordingly, decide on the right business activities, guide marketing spend and more.
03. Roadmap to Acheive Goals
Often we run blindly ahead hoping for good outcomes. But what if you had a map that showed the opportunities and the obstacles ahead? We provide a full activity recommendation.
How we can help service your business
Find out how our experts canhelp you today.
To find out more, contact us today to take the next step.
GET IN TOUCH
Why should yourcustomer buy from you?
This simple question, when understood and answered correctly, is the fuel of great marketing. Our marketing workshops are designed to get to the very heart of this question and your business. The whole process aims to clearly establish the unique position your business has in the market and how we can best leverage this for great marketing results. To find out more please see our blog section for resources or contact us today to take the next step.
SUCCESS STORY
Delkor Rail - Global B2B Marketing
Delkor Rail has a very niche B2B audience due to the highly technical nature of their railway track and rolling stock products, many which are unique in the market place.
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Icon Visual Marketing is a full-service marketing consultancy that can help you identify the advantages and disadvantages of niche marketing to grow your business.
Even before the COVID-19 pandemic blindsided us, the Australian economy appeared to be slowing, with bushfires, floods, and weak wages growth dampening consumer spending.
While there is no doubt that COVID-19 has restricted businesses from operating as they normally would, it has also presented enormous opportunities. Watch our Managing Director Joe Papadatos run through the three areas that will assist you the most in running your business in an isolated world.
