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Franchisee Marketing

Franchisee-Marketing-Specialists

It wouldn’t come as a surprise to any franchised company or even franchisee holder that traditional marketing and most marketing programs simply aren’t geared to work for franchised businesses. While the franchise itself is typically a national business, the local area for franchisees is most important.

Icon’s team of specialist marketing consultants work with many franchises to develop national brand awareness campaigns to help build the brand at the top level while providing local area marketing programs to drive local enquiry and grow your customer base.

Contact us today and ask to speak to our Franchise Marketing experts.

 

The Blog

10 October 2017
Content marketing is a relatively new term within marketing, however the role of creating content within marketing is nothing new. Previously, copywriting was mainly concerned with advertising headlines and slogans, if you wanted something ...
06 October 2017
In their book, The Fall of Advertising and the Rise of PR, authors Al and Laura Ries use an Aesop fable to show that “Advertising is the wind, but Public Relations is the sun” In the fable, the wind and sun compete for who is the most power...
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