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Material Collateral

Marketing-collateral

Marketing collateral has undeniable brand power. Often, they are the first—and sometimes only—communication between a company and its customers. Collateral can foster a consistent brand look and feel, build loyalty among distributors and consumers, and arm a sales force with everything they need to sell.

In today’s business climate, powerful, relevant collateral are crucial to sales—and businesses want smaller quantities, customised content, and faster delivery.

Icon can create a suite of effective and powerful marketing collaterals in small to large print quantities.

 

The Blog

05 April 2017
In a time where digital marketing changes daily and identifying exactly who your audiences are and what they want is a constantly moving target, data has become key. Building upon Icons foundational pillar of innovation, being ahead of the...
21 March 2017
Digital marketing is no longer a new buzz. It’s a tried and tested marketing tool that businesses large and small can use to reach new audiences and grow their customer base. However, not all businesses are taking advantage of what an ...
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